Christmas consumption – what would the great economic philosophers think?
Even during a cost of living crisis, with interest rates and inflation high, the average spending per person for Christmas 2023 in the UK is expected to reach as much as £974. Retailers, advertisers and a sense of tradition continue to encourage us towards ever greater levels of consumption. Of course, excessive seasonal consumerism has long been a subject of concern. But what if this appetite for treating ourselves and our loved ones actually makes people feel happier during the coldest and darkest time of the year? Here’s what some of the great economists of history might have made of the modern